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營(yíng)銷(xiāo)方案討論的英語(yǔ)口語(yǔ)
營(yíng)銷(xiāo)是指,企業(yè)發(fā)現或挖掘準消費者需求,從整體氛圍的營(yíng)造以及自身產(chǎn)品形態(tài)的營(yíng)造去推廣和銷(xiāo)售產(chǎn)品。下面是小編整理的關(guān)于營(yíng)銷(xiāo)的英語(yǔ)口語(yǔ),歡迎閱讀!
營(yíng)銷(xiāo)方案討論
簡(jiǎn):
Now we've decided to go global, what form of entry should we use to get into the US market?
現在我們已經(jīng)決定走全球化路線(xiàn).我們應該采取什么形式進(jìn)入美國市場(chǎng)?
杰克:
Well, as you saw in my strategy plan, I think that a joint venture would be the best choice. What do you think?
嗯.正如你在我的策略計劃上看到的.我認為搞合資企業(yè)將是最好的.選擇. 你認為呢?
簡(jiǎn):
I think for our type of consumer products a joint venture is not suitable because we don't necessarily need a local partner.
我認為合資企業(yè)不適合我們這種類(lèi)型的消費產(chǎn)品.因為我們不需要一位本地合伙人.
杰克:
But their local market knowledge could be invaluable.
但是他們關(guān)于本地市場(chǎng)的知識可能會(huì )大有價(jià)值.
簡(jiǎn):
But there are easier ways to gain that local knowledge.
但是有更容易的方法獲得那些本地知識.
杰克:
So what is your suggestion then?
那么你的建議是什么?
簡(jiǎn):
I think we should acquire the services of a distribution agent as well as a business consultant. These are relatively inexpensive ways to gain local knowledge.
我認為我們應該請一位經(jīng)銷(xiāo)代理人和一名業(yè)務(wù)顧問(wèn).這是獲得本地知識的相對廉價(jià)的方法.
杰克:
But what about the marketing and sales aspects of the entry?
但是營(yíng)銷(xiāo)和銷(xiāo)售方面怎么辦?
簡(jiǎn):
We can establish a small office there that can organize marketing and sales campaigns through outside marketing agencies.
我們可以在那邊設一個(gè)辦事處.它可以通過(guò)外面的營(yíng)銷(xiāo)代理公司組織營(yíng)銷(xiāo)和銷(xiāo)售活動(dòng).
杰克:
Ok, but I think we should compile a full strategy guide before we do anything else.
但是我認為我們在做任何事情之前.應該先編制一本完整的策略指南.
廣告策劃
林小姐:
What were the Market Research findings?
市場(chǎng)調研部的`調查結果是什么?
劉先生:
Well, it looks as if there's a fair market for the product at the moment. They think, though, that it'll take a few years for it to really catch on.
嗯.看來(lái)目前這種產(chǎn)品的市場(chǎng)還不錯.然而他們認為還得好幾年才能使這種產(chǎn)品流行起來(lái).
林小姐:
That' s understandable. We'll have to run a good advertising campaign.
這是可以理解的.我們應該好好開(kāi)展一個(gè)廣告運動(dòng).
劉先生:
I think we're on to something big.
那當然.我認為我們還得干一些更大的. 查看替換句
林小姐:
That's for sure. We must do the most complete testing possible before we begin to market it.
對.我們必須干得徹底.在該產(chǎn)品上市前.我們必須盡可能全面地測試.
劉先生:
That's for sure. We want it to be a success.
是的.我們希望這能成功.
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